Designing a website is both art and science. And, there are a large number of aspects that most designers don’t pay attention to. It is because the designers associated with any web design agency in India have to be involved in multiple roles while making efforts to come out with an effective, efficient, usable, and functional layout.
Most of the lessons that web designers learn mainly come from work experience, and there is no better way to master any art than to make mistakes. Therefore, staying in sync with the same, this blog describes 6 small but important things that the designers’ community needs to observe unfailingly in web designs:
1. Neat, clean, and simple design.
When it comes to a professional website, user-friendliness always scores heavily over visual appeal. And user-friendliness always comes from neat, clean, and simple web design.
A great web design is one that never confuses users in interaction. Therefore, if you stuff so many features and components in a single webpage, you will increase the chance of the users’ distractions spoiling the purpose of the website. Therefore, when taking on a web project, just ask yourself the given below questions-
- Does the design of the website call for the components you are stuffing in?
- How are the components going to help users?
- When removed suddenly, would the users want those components back?
- How do the elements that you are going to stuff serve the overall purpose of the website?
All these pointers will guide you on how you can stay neat, clean, and simple in the web design you are working on.
2. Go for web-safe fonts
As a web designer, you have a plethora of fonts available but the usable ones are only a few, and they are subjected to CSS3 support by different popular browsers. Therefore, you need to always stick to web-safe fonts. In case you don’t want them in the design, then go for a progressively-enhanced structure that leverages sIFR or Cufon. What’s more, maintain consistency in the font used.
Make sure the fonts used in the headlines are different from those used in the body text. Websites visitors generally confront no issue in going through smaller fonts across screens but you also need to consider people who are experiencing any vision impairment.
3. Navigation of the website
Navigation is considered to be one of the most essential features of an impressive and functional website. In its absence, users can’t stay on track on a particular website. To take care of the navigation, you need to give some thoughtful time to plan the structure of the website.
It is a common practice among web designers to take website navigation for granted, but designers associated with any reputed web design agency always give serious thought to the navigation structure and its planning. Some of the things that you need to take care while creating the navigation structure:
- Place
- Style
- Technology
- Usability
- Web accessibility
- The ability of the structure to work well without CSS owing to the text-based browsers.
4. Use the right kind of color combinations
The importance of using the right kind of colors can also not be underestimated in web design. You should strike a perfect balance in the color contrast in the foreground and background keeping in view the users’ readability. For example, the use of black text on a white background always produces high contrast. On the other hand, the text in orange color on the red background will strain the eyes of the visitors.
If you see the work of the best web design agency, you will always find some inspiring color combinations. The overall effect of colors at times depends upon some particular color combinations used in the background and foreground. So, be aesthetically aware of what you are using in your website design.
5. Website visitors are very impatient
As a web designer, you always bear in mind that your visitors are very impatient, and they have only few seconds to stay on your page. What maximum users do is that they scroll down the page fast if they don’t find the desired information in the upper area.
So, keep all the key elements in the upper part providing them with effortless visibility. But, at this juncture, you should also be mindful enough not to overcrowd the topmost area while carrying out the designing task. A compelling aesthetic sense with no compromise on the purpose of the page is all that you need to implement.
Set your priorities concerning what you want to show to your visitors prominently. Always remember that the top half page of your website has a strong selling value. So, always strike a perfect balance between what is necessary and what is not in that particular portion. Even a little bit of distraction can frustrate the users resulting in an instant turn-off.
6. Why does better optimization of web graphics lead to faster page load times?
While designing any website, you need to be very much particular about better optimization of web graphics because this exercise leads to faster load times. So, select a proper format while keeping it as small as you can. Even though the internet speeds are now moving up day by day, still there are a large number of people out there who rely upon dial-up internet connectivity.
Furthermore, more and more users are moving to mobile devices where they don’t have the privilege of using broadband-like speeds. Under such a scenario, slow page loading times can frustrate users in a jiffy resulting in an immediate turn-off.
Concluding Remarks
With more than 23 years of proven experience within the realm of web designing and development, Sterco Digitex is a leading web solution provider in India offering a wide spectrum of new-age web solutions.
The company has successfully delivered thousands of web projects for customers belonging to premium business verticals the world over. The company believes in developing solutions that serve its customers with enhanced utility for a long period.